Lost Nokia Phone Signals Future of Disposable

 wrote about a column about our disposable world where we, as consumers (and also manufacturers) put little stock in the longevity of our mobile devices (See Denmark's Æsir Builds a Phone to Last).

To illustrate, I recently discovered an abandoned Nokia phone left on a cocktail table at the Monaco Media Forum 2011. It was a statement, or it felt like one anyway. The core function of this phone was to simply call and text - to connect in the most basic way.  And yet here it sat, for hours in the middle of a table. In the course of discussion about the lost phone with my table mate, Edward Tomordy, Althea Capital, I asked him what phone he had on his person.

Before he pulled out his iPhone he said to me emphatically, "My personality does not extend itself to my phone."

Well put Mr. Tomordy. Well put.